He carries a beat-up leather satchel to work every morning, and he throws it on the couch in his office on top of his crumpled jacket, and he goes to work. Not that Max spends a lot of time in his office. Our customers are the reason he gets up in the morning, so he’s out with them a lot. He hounds the engineers in the back corner pretty regularly. Over the wall we hear things like, "I think we can do it. And I think we can do it better." We’ve seen him count piece-parts for inventory, even drive forklifts. Which is no surprise. Max was working on rigs back in the seventies before some of us were born. He got in on the ground floor and learned the business from the inside out.